More incredible citizen-generated social media marketing: Nintendo Wii

Posted: November 24th, 2006 | Author: John Koetsier | Filed under: business2.0, marketing2.0, social media, web2.0 | 3 Comments »

Take a peek at this 45-second movie of parents surprising their kids with a Wii console:

Wouldn’t you want that kind of reaction for your product? I know I do. Kids screaming your name? Wow.

(On a personal note: as a parent, this is the one console I might buy … because Wii gameplay is social and physical, not just individual and virtual.)

[tags] social media, marketing, john koetsier, wii, console, games [/tags]

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  4. #Fail: why social media marketing campaigns fail
  5. Social media marketing: faking it

Comments(3)
  1. Robert Dewey says:

    I’m still a “Nintendo fanboy”… I like Xbox360 and PS3, but nothing compares to one of the “first to market” companies – Nintendo.

  2. They really get the fun part of gaming, don’t they? (As opposed to the learn 25 different moves on 11 different buttons type of gaming.)

  3. bodydetox says:

    i enjoy playing all on the Nintendo Wii. it is very responsive and have more features than some other game consoles.

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